BAR DU CHEF:
We are three chefs united by a passion for exceptional flavors, and we’ve crafted three savory bars that reflect the ingredients we each love most. “Bar Du Chef” is not just a name — it’s a celebration of our culinary personalities, captured in a delicious snack you can enjoy any time of day.
ISLAND12:
These three bars are more than just snacks — they are edible expressions of their creators’ culinary identities. Our goal when designing the packaging was to connect each bar directly to the chef behind it and to highlight the distinct character expressed in each flavor.
We made full use of the elongated packaging shape by incorporating stylized illustrations of the three chefs, each with an expression that mirrors their unique personality. To reinforce the connection to the culinary world, the top of the package features a design element that evokes the iconic chef’s hat.
At the bottom of the packaging, we included a minimalist composition of each bar’s key ingredients, elegantly plated to highlight both their quality and their thoughtful combination. The color variations drawn from the ingredients underscore the diversity of flavors, while the refined logo font brings the entire concept together with sophistication.
