HEMPELIXIS Ltd:
We developed one of the first CBD hemp oils in Greece. As a pioneering product in a rapidly growing market, it was crucial for it to be instantly recognizable and clearly associated with hemp from the very first glance at the packaging. Clinically tested, the oil demonstrates a wide range of therapeutic properties: analgesic, antioxidant, anti-inflammatory, anxiolytic, antipsychotic, and neuroprotective.
ISLAND12:
When Hempelixis Ltd. commissioned us to design the packaging for their new CBD oil, our main objective was to establish a strong, organic connection to the hemp plant—both visually and conceptually.
As the CBD market gains momentum and competition intensifies, we aimed to position Hempal prominently with a design that not only communicates the product’s botanical origins but also reflects qualities of excellence, refinement, and innovation.
Our creative approach centered on the iconic leaf of the Cannabis Sativa plant. We reinterpreted its form in a minimal, geometric style to create a striking key visual—one that unmistakably signals a cannabis-based product while simultaneously conveying a sense of well-being and optimism.
The color palette reinforces this identity: a dominant green reflects the natural source of the oil, while the use of gold elevates the key visual and logotype, suggesting premium quality and clinical credibility.
