SPAROZA:
Aurora, the rose-fingered goddess of Dawn, emerges before the Sun to chase away the darkness and welcome the light of a new day. “The Aurora Tea” draws inspiration from this radiant myth, blending a variety of invigorating herbs and citrus fruits into a refreshing, tonic infusion that awakens the senses and promotes well-being. Its dreamy aroma—featuring notes of citrus, mint, cardamom, and cinnamon—is perfectly balanced to energize the start of your day.
ISLAND12:
Every Sparoza product embodies a unique personality, conveyed through character-driven branding and packaging. Staying true to this strategy, we created a visual identity for “The Aurora Tea” centered around the goddess of Dawn, Aurora.
Her face is illustrated as a round, ethereal figure rising above the clouds, with large, luminous eyes that radiate positivity.
The soft hues of the background reflect the gentle colors of early dawn, symbolizing renewal and light.
When you meet Aurora’s gaze, you're filled with the same optimism and uplifting energy that a cup of Sparoza’s “The Aurora Tea” provides—an awakening both visual and sensory.
